9 min read

6 Best Tips to Select a Blog Theme Like a Pro

best tips to select a blog theme

Is this you?

You're eager to start your blogging journey.

...But you're stuck on selecting the perfect blog theme.

Overwhelmed by countless options, you need guidance in making a decision that will impact your blog's success.

Fear not!

We've compiled the best tips to select a blog theme for bloggers like you who want an attractive and functional site without breaking a sweat.

By following our tips, you can easily choose a WordPress theme tailored to your audience and content strategy.

So buckle up and get ready to discover these game-changing best tips to select a blog theme!

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Author's Note: In this post, we will be primarily focusing on themes that go with a WordPress site. But keep in mind there are other great alternatives that we love. Blogging sites like Ghost, Kajabi, or Systeme can give you features beyond what WordPress provides. Each of them also has built-in themes you can test at any time.

Ready to discover the best tips to select a blog theme that captivates your readers and reflects your unique brand?

Let's jump in.

1. Determine Your Must-Have Features

must have features for a blog theme

Choosing the perfect WordPress theme for your blog can be overwhelming.

It's one of the first big decisions once you start a blog.

That's why it's essential to make a list of features you want before you get started.

Let's dive into what makes a good theme.

To help narrow down your options, consider these questions:

  • What type of content will I publish?
  • How do I want my content displayed (e.g., one column vs. multiple columns)?
  • Will I need specific functionality like social sharing buttons or contact forms?
  • Do I prefer light or dark color schemes? Bold fonts or subtle typography?
  • Is a theme's performance important to me for SEO purposes?
  • Should I pay attention to what the theme supports (other tools I use)?

Browse Themes Based on Your Criteria

Luckily, WordPress has made it easy to filter through their repository based on specific criteria using their Feature Filter tool.

This allows you to search by layout style (e.g., grid-based), subject matter (e.g., food blogs), and customization options like color palettes and widget areas.

If free themes don't quite fit all your needs, premium themes offer more advanced customization options and better support should any issues arise.

However, they come at a cost that may not always fit within everyone's budget.

Avoid Overloading Your Theme with Unnecessary Features

While having the features you need is essential, it's equally important not to overload your theme with unnecessary ones. Too many plugins and widgets can slow down your site and negatively impact performance.

Instead, focus on finding a theme that supports the essential features of your blog while keeping things simple and streamlined. This will ensure that your site loads quickly across all devices, providing a better user experience for your readers.

Making a list of must-have features before selecting a WordPress theme is crucial in ensuring you choose one that meets all your needs without overloading it with unnecessary elements.

By taking the time to browse themes based on specific criteria, you'll be able to find one that provides both form and function for an optimal user experience.

how to research good blog themes
Photo by Glenn Carstens-Peters / Unsplash

Start by researching popular blog themes within your niche to see what works well and what features are essential for your target audience.

Browse top blogs in your industry or check out curated lists of the best blog themes available online to find these popular themes.

Note specific features that resonate with you and seem beneficial for your blog's success, such as responsive design, customizable layouts, SEO optimization, and social media integration.

Consider browsing ThemeForest, WordPress Theme Directory, or Pinterest boards dedicated to blogging inspiration for more inspiration.

3. Consider Your Audience

Know your target audience
Photo by Melanie Deziel / Unsplash

When choosing a blog theme, always keep your readers in mind - they're the ones who matter most.

Consider their preferences and needs to ensure you select a theme that resonates with them.

Identify your target audience online, including age range, interests, location, or profession.

The more specific you can get about your readers' demographics and psychographics, the better equipped you'll be to select an appropriate theme for them.

Choose design elements that visually appeal to your target demographic while also reflecting the tone of your content - typography choices and layout design are just some elements that can influence how readers perceive and engage with your blog.

Prioritize your readers' needs above all else when creating content for your blog.

4. Analyze Your Competitors

analyze your blog competition
Photo by John Schnobrich / Unsplash

Analyze successful blogs in your niche to gain valuable insights into what works well for others, which could also work for you.

Identify common design elements or features shared among top-performing blogs in your industry to capture the attention of potential readers within your target market.

Evaluate competitor themes to benchmark against their success when choosing a new theme for yourself, finding areas where they excel, and incorporating those strengths into your own site while identifying improvement opportunities.

5. Test Different Blog Themes

Test WordPress Themes
Photo by Justin Morgan / Unsplash

Testing different blog themes is one our best tips to select a blog theme.

Experimentation is essential in determining the optimal theme for your blog.

Don't be scared to try a range of designs prior to picking the one that fits your blog and readership best.

To make this process easier, let's break down some key factors to consider when testing different themes:

Ease of Customization

A great theme should allow you to easily customize its appearance without requiring extensive coding knowledge.

Page builders like Elementor can help simplify customization even further.

Loading Speed

Your chosen theme should load quickly on all devices, as slow-loading websites can lead to high bounce rates and lower search engine rankings.

Tools like GTmetrix are excellent for checking loading speeds.

Compatibility with Plugins & Widgets

The ideal theme will work seamlessly with essential plugins and widgets that enhance functionality or add features like social sharing buttons or email subscription forms.

User Experience (UX)

A successful blog theme should supply a frictionless user experience featuring uncomplicated navigation, attractive aesthetics, and logical content arrangement.

Free vs. Premium Themes: Which One Should You Choose?

If budget constraints are not an issue, investing in a premium WordPress theme might be worth considering due to its additional features, support, and updates.

Still, plenty of high-quality free WordPress themes can be tailored to fit your needs if you're prepared to invest some effort. There are free themes based on a variety of niches and styles.

That being said, you want to avoid a poorly coded theme or a bloated theme that slows down your site because it has too many features.

Where to Find a Good Blog Theme

There are several places online where you can find WordPress themes.

The best place to find free WordPress themes is WordPress itself. The WordPress themes repository makes finding the right theme easy.

You can find free themes based on every niche, style, and genre. But be sure to check out the theme documentation before you switch themes.

Pro Tip: WordPress theme documentation is a comprehensive guide that provides detailed instructions on installing, customizing, and troubleshooting your chosen theme to help you create a stunning website.

Regarding premium WordPress themes, you can find a wide variety of WordPress themes online.

Our personal WordPress theme recommendations would be ThemeForest, OptimizePress, Elegant Themes, or Elementor.

Remember: The perfect theme for your blog is out there; it just takes some experimentation and patience to find it. Also, keep in mind that you can change themes at any time.

6. Make Sure It's a Responsive Theme (Mobile-Friendly)

choose a mobile responsive theme
Photo by William Hook / Unsplash

One of our best tips to select a blog theme is to ensure it's mobile-friendly.

It is essential to select a blog theme that looks great and works effectively on mobile phones and tablets, as over half of web traffic originates from these gadgets.

Here are some tips to ensure your chosen theme is optimized for mobile users:

  1. Look for themes with responsive design, which automatically adjusts the layout based on the screen size and device being used.
  2. Test potential themes using tools like Google PageSpeed Insights to ensure fast loading speed.
  3. Navigation should be accessible on all devices, so check if menus, buttons, and links are easily accessible with touch input.
  4. Choose a theme with adjustable font sizes and good contrast between text and background colors for better readability.
  5. Avoid themes that rely heavily on Flash content, as most mobile browsers don't support it anymore.

To test how your chosen theme performs across different devices, use online tools such as Am I Responsive? or open your website in various browsers (Chrome, Safari) on multiple devices (smartphones, tablets).

Remember, a mobile-friendly theme enhances user experience and improves your blog's search engine ranking, as Google prioritizes mobile-optimized websites.

Selecting the perfect blog theme is crucial for attracting and retaining readers, so research popular themes in your niche, consider your audience's needs, analyze competitors' choices, test different options, and ensure mobile-friendliness to create an engaging and successful blog.

FAQs about Best Tips to Select a Blog Theme

How do I choose a theme for my blog?

Research popular themes in your blog niche, consider your audience's preferences, analyze competitor websites, and test different themes to find the perfect fit. Make sure it's mobile-friendly and customizable to suit your content needs.

How do I choose the right theme?

Focus on design elements like layout, typography, color scheme, compatibility with plugins, ease of customization, responsiveness across devices, loading speed optimization, and developer support or documentation available.

How do I choose a theme for my WordPress blog?

Browse through the WordPress Theme Directory, filter based on features you need, or check out premium options from marketplaces like ThemeForest. Read reviews and ratings before making a decision. Always opt for responsive designs that are regularly updated.

That being said, some of our top picks include OptimizePress, ThemeForest, and Elementor.

What should I look for in a website theme?

  • User-friendly navigation.
  • Clean design with appropriate whitespace.
  • If it is a theme that's fully responsive (mobile-friendly).
  • Loading speed optimization.
  • Ease of customization without coding knowledge required.
  • If the popular plugins play nicely with the theme.
  • If it offers a fully built-in color palette.

Those are our best tips to select a blog theme.


Best tips to select a blog theme: Don't settle for a boring blog design - follow these tips to choose a theme that will make your content shine!

  • Research popular blog themes: Check out what other successful bloggers use to get inspiration for your site.
  • Consider your audience: Make sure your theme is easy to navigate and visually appealing to your readers.
  • Analyze your competitors: Look at what your competition is doing and find ways to stand out with your design.
  • Test different themes: Don't be afraid to experiment with other options until you find the perfect fit.
  • Make sure it's mobile-friendly: With so many people accessing content on their phones, your theme must look great on all devices.

Choosing the right blog theme is essential for creating a great user experience and engaging your readers.

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